Dawn Rogers is joining Baylor as deputy athletic director after serving as the executive director and CEO of the Phoenix Final Four Local Organizing Committee.

Rogers was responsible for the overall direction of the 2017 Phoenix Men’s Final Four. In addition to raising the local funding, she hired and led a staff of 15 and spearheaded communication efforts.

Rogers was athletic director at Xavier from 2004-06 after serving six years as senior associate athletic director at the school. She will begin her role at Baylor on July 6.

“She is uniquely qualified with extensive industry knowledge and believes in the importance of our Christian mission,” said Baylor athletic director Mack Rhoades. “Dawn is a highly respected leader and will play an integral role in the advancement of Baylor athletics with the execution of our student centered mission of preparing champions for life.”

Rogers will lead the areas of strategic planning and initiatives, Title IX, inclusivity, and gender equity and diversity. She will serve as sport program administrator for men’s basketball and women’s tennis while also serving on Rhoades’ executive team.

Rogers will provide oversight of the student-athlete success areas that include academic services and development. She’ll oversee the student-athlete health and wellness area that includes sports medicine, physical therapy and rehabilitation, nutrition, mental health services, athletic performance and applied performance.

“Joining this talented group of coaches, student-athletes and administrators at Baylor who share a vision of student-athlete success in all aspects of life is an honor,” Rogers said. “I am anxious to contribute my passion towards the student-athlete experience within the Christian setting of Baylor University.”

Before her Phoenix Final Four appointment, Rogers spent more than nine years as a senior associate athletic director and senior women’s administrator at Arizona State University.

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